How and when to incorporate social networking into your sales process. WEBINAR NOTICE

WEBINAR NOTICE
Topic: CRM Doesn’t Go Far Enough: Somehow We Left the Customerout of Customer Relationship Management! Understand when and how to incorporate social marketing into your sales process.

Date: Wednesday, April 15, 2009

Time: 1:00PM Eastern / 12:00PM Central / 10:00AM Pacific

Duration: 60 minutes

Registration Required: Load this URL into your browser to register online.
https://www2.gotomeeting.com/register/417925395


Presenters:
Christopher Carfi, Co-Founder, Cerado, Inc.
Chris and his team help their clients understand what their customers and thinking and doing and then connects them in a real, “non-synthetic” manner by using the latest social marketing tools.

Bill Eckstrom, Founder, President, EcSELL Institute
While a Sr. VP of Sales for a publicly traded organization, Bill found a market void in educational and developmental resources for his sales management team. As a result, he founded the EcSELL Institute. EcSELL Institute is a progressive organization that provides sales executives and their management teams’ educational tools that enable them to be more proficient and effective in their sales leadership and management role.


Overview:

While we were using CRM systems for "sales effectiveness," our customers weren't standing still and waiting for us. They were using their newly found power to research our organizations, shop for products, and create their own support channels. Not only that, they were connecting with their peers and having conversations about us.

Join us in a conversation that looks at how sales managers can use the new social networking tools and the customer side of CRM to drive revenue and customer loyalty.

The EcSELL Institute and Cerado, Inc. are teaming up to provide you education and development on how to incorporate social networks and CRM 2.0 into your everyday sales process.

- Learn how to use social networks as a tool to improve internal communication and deepen customer relationships
- Find out how to get detailed information about people in a particular organization, thus allowing for a more targeted message to the right person
- Understand how business blogging, social media and enterprise social networking fits into the sales cycle.


EcSELL Institute is thrilled to have Christopher Carfi, co-founder of Cerado, Inc., as our next Pillars of Sales Productivity speaker. Come learn how companies such as Dell, Mini and Zappos are using CRM 2.0 and social networking to increase sales effectiveness and success.

Who should attend: VP Sales, sales managers, regional sales execs and CSOs

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